BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20140610T130000Z DTEND:20140610T160000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Non-Profit Academy - Direct Mail\, Not Junk Mail DESCRIPTION:Non-Profit Academy Workshop #3\n\nDon't Use the "J" Word! Why direct response fundraising via mail is anything but junk!\n\n \n\nLearn basic messaging and content guidelines for effective direct response communications\, measuring success\, and creating meaningful metrics. At the conclusion of the workshop\, participants will be able to construct a direct mailing that is cost efficient and targets the right audience with the right message.\n\nParticipants are welcome to bring their current "go-to" direct mail package.\n\n\n\nThis workshop is for staff and volunteers responsible for raising money or promoting events with direct mail. Presenter Trish McNeal\, Director of Development at Oatlands will share her experience at AOL with direct mail\, list use and selection\, the difference between acquisition mailings and house mailings\, outsourcing\, and how to optimize your mailing for costs. \n\nThe Loudoun Non-profit Academy\n\nThe Loudoun County Chamber of Commerce is proud to announce the launch of the Non-profit Academy training and certificate series in partnership with Piedmont Community Foundation and Loudoun Cares.\n\n\n\nNon-profit Academy attendees that complete 40 hours of Academy training over a three-year period earn a "Certified Non-profit Professionals" designation from the Loudoun County Chamber of Commerce.\n2012 Join us for the first workshop in the Non Profit Academy series as we learn how Non Profit Organizations can benefit from free social media channels. Hear from Dan Hine\, CEO of Crimson Fly Social Media and Laura Poindexter Constant Contact as we learn how to run a successful fundraising campaign\, how to use crowd sourcing to gain the most exposure for your organization\, and some of the common pitfalls that Non Profits run into when launching Join us for the first workshop in the Non Profit Academy series as we learn how Non Profit Organizations can benefit from free social media channels. Hear from Dan Hine\, CEO of Crimson Fly Social Media and Laura Poindexter Constant Contact as we learn how to run a successful fundraising campaign\, how to use crowd sourcing to gain the most exposure for your organization\, and some of the common pitfalls that Non Profits run into when launching Join us for the first workshop in the Non Profit Academy series as we learn how Non Profit Organizations can benefit from free social media channels. Hear from Dan Hine\, CEO of Crimson Fly Social Media and Laura Poindexter Constant Contact as we learn how to run a successful fundraising campaign\, how to use crowd sourcing to gain the most exposure for your organization\, and some of the common pitfalls that Non Profits run into when launching \n\nSIGNATURE SPONSOR\n\n\n\nPLATINUM SPONSORS\n\n \n\nFOOD & BEVERAGE SPONSOR\n\n \n\n\n\n\n\nACADEMY SPONSORS\n\n\n\n \n\n\n\nBUSINESS SPONSOR\n\nEconomic Development Authority of Loudoun County Virginia X-ALT-DESC;FMTTYPE=text/html:

\nNon-Profit Academy Workshop #3

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Don&rsquo\;t Use the &ldquo\;J&rdquo\; Word! \; Why direct response fundraising via mail is anything but junk!
\n \;
\nLearn basic messaging and content guidelines for effective direct response communications\, measuring success\, and creating meaningful metrics. \; At the conclusion of the workshop\, participants will be able to construct a direct mailing that is cost efficient and targets the right audience with the right message.
\nParticipants are welcome to bring their current &ldquo\;go-to&rdquo\; direct mail package.
\n
\nThis workshop is for staff and volunteers responsible for raising money or promoting events with direct mail. \; Presenter Trish McNeal\, Director of Development at Oatlands will share her experience at AOL with direct mail\, list use and selection\, the difference between acquisition mailings and house mailings\, outsourcing\, and how to optimize your mailing for costs. \;

\n\n

The Loudoun Non-profit Academy

\n\n

The Loudoun County Chamber of Commerce is proud to announce the launch of the Non-profit Academy training and certificate series in partnership with Piedmont Community Foundation and Loudoun Cares.
\n
\nNon-profit Academy attendees that complete 40 hours of Academy training over a three-year period earn a "\;Certified Non-profit Professionals"\; designation from the Loudoun County Chamber of Commerce.

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SIGNATURE SPONSOR
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\nPLATINUM \;SPONSORS
\n \; \; \; \; \; \; \; \; \;
\nFOOD &\; BEVERAGE SPONSOR
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\nACADEMY \;SPONSORS
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\n \; \; \; \; \; \; \; \;
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\nBUSINESS \;SPONSOR
\nEconomic Development Authority of Loudoun County Virginia
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\n LOCATION:The George Washington University Exploration Hall #410 20101 Academic Way Ashburn\, VA 20147 UID:e.1206.1850 SEQUENCE:3 DTSTAMP:20260413T052305Z URL:https://business.loudounchamber.org/events/details/non-profit-academy-direct-mail-not-junk-mail-06-10-2014-1850 END:VEVENT END:VCALENDAR