Small Business Workshop | Identifying the Best Target Market for Your Small Business

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Name: Small Business Workshop | Identifying the Best Target Market for Your Small Business
Date: November 16, 2017
Time: 8:00 AM - 10:00 AM EST
Registration: Registration is Closed | You are able to Register at the door
Event Description:



 
Attracting customers is critical to the success of any small business. The better you understand your potential customer, the faster your business will grow. It helps you determine if you’re providing the right products or service to meet their needs. It enables you to determine how much demand there is for what you do. In also boosts your marketing by telling you what value to emphasize and what language to use to get good potential customers to pay attention. Identifying your target customers impacts many aspects of your business, but it can be tricky to know if you’ve gotten it right.

Join Eric Byrd, Manager of the Small Business Development Center in Loudoun, for a frank discussion about how to identify the best customers for your own business. Drawing on 30 years of business experience and his own journey as an entrepreneur, Eric will show you how easy it is to lose focus and miss the best opportunities in your market. Using real world examples he will show you how to focus on the clients who are most likely to pay you well for your products and services. You will leave with a better understanding of why people buy from you and how you can refocus your business to increase profits and bring in more of the right customers for your particular business.
Location:
Mason Enterprise Center
​202 Church Street, SE 
Room 107
Leesburg, VA 20175

 
Date/Time Information:

Thursday, November 16, 2017
8:00 - 8:30 am: Registration & Networking
8:30- 10:00 am: Program

Contact Information:
Paige Romanow | Event Manager
Fees/Admission:
$20  |  Member
$35  |  Non-Member