WEBINAR - Nonprofit Academy: REAL Conversations with Major Donors
Wondering what you could and should be doing today to prepare for a stronger major gift program tomorrow? Even during times of uncertainty, the fundraising cycle works – cultivation, solicitation and stewardship – but what does this cycle look like in practice? How do you interact with major donors at each phase?
Led by Vice President Victoria Dietz, this practical presentation and interactive discussion will show you the proven steps to have meaningful conversations and build stronger relationships with your donors by keeping them engaged and properly setting expectations. We will share key points such as:
How do I get to really know a donor?
What do I actually say when making the ask?
How do I close a gift?
What do I do if the ask doesn’t go according to plan?
How do I keep them engaged after they give?
How do I ask them again?
And of course… How do I involve my board and volunteers in this process?
Victoria Dietz is responsible for a variety of clients’ planning studies, training's and campaign management. Victoria specializes in helping her clients strategically grow overall fundraising capacity and has managed campaigns ranging in size from $2 million to $40 million.